All Ears Digital: Marketing and Consulting

Websites & Branding That Attract the Right Clients

Beautiful, strategic design built for pet businesses that want results, not just pretty pages.

Branding and Websites

Overview

Your brand and your website are often a pet parent’s first impression of your business. If that first impression doesn’t communicate trust, clarity, and professionalism, you’re missing out on clients who look at you, but don’t book with you.

We design websites and brand identities that feel like your business: warm, welcoming, clear, and purposeful, and that convert visitors into clients. Whether you’re refreshing your look or building a new home online, our focus is on clarity, usability, and growth.

Branding That Tells Your Story

Your branding should feel as good as your business is. It should:

  • Reflect your personality and values
  • Communicate trust and professionalism
  • Be memorable in a crowded marketplace
  • Translate across your website, social media, and print

What we help with:

  • Logo design
  • Brand color + typography systems
  • Visual identity that feels right for your audience
  • Usage guidelines so your brand stays consistent

Branding isn’t an add‑on — it’s the foundation of how clients perceive you before they even step through your door.

Web Design That Converts

More than just a “pretty page,” your website needs to:

  • Clearly communicate what you do and who you serve
  • Make it easy for visitors to find services, pricing, and contact options
  • Guide people toward booking or reaching out
  • Work beautifully on phones, tablets, and desktops

We specialize in websites for pet professionals — dog daycares, boarding facilities, trainers, groomers, and other service‑oriented pet businesses. That means we understand your audience and design with their needs (and your goals) in mind.

Our web design process includes:

  • Discovery + strategy planning
  • Wireframes and layout structure
  • Custom design with your brand
  • Mobile-first development
  • Content guidance (headlines, calls to action, service descriptions)
  • SEO basics for better visibility
  • Launch support and training

We don’t just build websites, we design online first impressions that help your business feel more credible, welcoming, and ready for bookings.

Why This Matters for Pet Businesses

Your website and branding aren’t separate from your marketing, they are your marketing. They tell your story, communicate trust, and help pet parents feel confident choosing you over someone else.

When your brand and site are aligned:

  • People stay longer on your pages
  • They understand your value faster
  • They’re more likely to inquire and book
  • You feel more confident sending people to your online home

How It Works

We approach every project with a balance of strategy and simplicity:

  1. Discovery
    We learn who you are, who your ideal clients are, and what you want your business to feel like online.
  2. Design & Build
    We create the visuals and structure that make sense for your audience and goals — from brand assets to page layouts.
  3. Review & Refine
    We work together through feedback rounds to make sure every detail feels right.
  4. Launch & Support
    Your site goes live, and we make sure everything looks great — including on mobile — and provides reassurance and clarity for your visitors.

Who This Is For

This work is perfect for:

  • Dog daycare and boarding facilities
  • Trainers and behavior specialists
  • Groomers and pet care providers
  • New businesses establishing their identity
  • Established businesses ready for a refreshed online presence

Whether you’re starting fresh, growing into a new phase, or finally ready to get the site and brand you’ve always wanted — we’re here to make it simple and meaningful.

Design a Website & Brand That Works for You

Your business deserves a space online that reflects your heart, speaks to your clients, and supports your growth. Let’s build it together.

Each website is custom built specifically for your business while keeping in mind industry best practices. You don’t have to worry about seeing your same “design” on another brand’s site. Everything is customized specifically to your needs. Whether you need just one page, or a whole new site- our designer and developer can do just about anything. First, we will design the site (or page) for you to review and approve. Once you’ve approved it, we will get to building it. You’ll have complete control over your website to make edits and changes afterwards- or we can do it for you. 

Full Website- Migration and Revamp: Starting at $2500

Part 1: Migration: 
 
  • Migration of domain to WordPress (does not include cost of hosting with WordPress)
Part 2: Custom Website Design
 
  • Up to 10 individual pages- Suggested Pages:
    • Home page
    • About Us
    • Services (up to 5 services pages)
    • FAQ
    • Resources
    • Contact
  • Accessibility and GDRP Compliance features
  • Dynamic Forms
  • Integration with Booking Software
Part 3: Website Copy
 
  • We take your current copy and revamp it OR write entirely fresh copy
Part 4:  Initial SEO
 
  • Keyword Research
  • All Metadata, titles, tags and descriptions updated
  • Sitemaps
  • Internal linking
  • On page SEO
  • Technical SEO
 
We prioritize designs and builds in WordPress but we do have capabilities to design and build in Wix, Squarespace and other platforms- please ask! 
No need to reinvent the wheel if you only need help with a single page! 

Website Migration: $250
 
  • Migration of domain to WordPress (does not include cost of hosting with WordPress)
  • Rebuilding your website *as is* in WordPress
Individual Page Builds: Starting at $250/page
 
  • Custom page design
  • Page Copy
  • CRM Integrations
  • Sales Pages
  • Design Only or Design and Build- WordPress, Wix, Squarespace, etc..
Ongoing Website Management: $120/Month
 
  • As needed website updates (24hr turnaround time)
  • Integrations with other apps as needed
  • Up to 1 new page/month
  • Uptime technical monitoring and fixes should anything (WordPress) break
  • Plugin and domain maintenance 
  • Security/monitoring
Basic Website Monitoring: $50/Month
 
  • As needed simple edits: text/photo only (24hr turnaround time)
  • Uptime technical monitoring and fixes should anything (WordPress) break
  • Plugin and domain maintenance 
  • Security/monitoring
Premium Website Upkeep: $300/Month
 
  • As needed website updates (24hr turnaround time during business hours)
  • Integrations with other apps as needed
  • Unlimited Page Builds
  • Woo Commerce Management
  • Uptime technical monitoring and fixes should anything (WordPress) break
  • Plugin and domain maintenance 
  • Security/monitoring
  • Gmail Support as Needed

Need a logo? Need a logo refresh? Not sure what your brand guidelines or colors should be? We can help! We can design a logo that perfectly embodies your mission and help you carry that branding across all of your content with brand guidelines. Each logo comes with a comprehensive logo suite and brand guidelines. 

New Logo: $350
 
Brand Guidelines: $150
 

Other Services

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Book a Free Consult Today

Book a consult to get started and get back to doing what you do best. 

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Under Construction!

Our website is getting an overhaul! We will be under construction until October 15, 2023!

In the meantime, send us an email at kelsey@allearsdigital.com and we will be happy to chat!

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